A local home industry located in Bandung city known as ‘MULYANA' started a business in bread making. Going on for about 10 years with little success, the Owner seek opportunities in new line of businesses.
The trend for bulk and medium size commodity packaging for sugar, rice, beans, had shifted gradually from the costly jute bags to light but versatile woven plastic bags. Seeing this opportunity the Owner decided to change the course of his company.
With only about 25 people, bread makers were turned into bag makers. Still retaining the old brand, 'MULYANA PLASTIK' was established as a small scale, family owned woven bag factory with just 1 small extruder and 6 circular looms, servicing the newly grown local demand for commodity packaging. 1990 The company started producing circular leno bag for domestic market.
Many challenges and unfavorable economic condition has to be faced. Indonesia's destabilized political and economical condition in the period of 1998 was a crucial test of survival for the company, until in the year 2000, Sinar Mulia Plasindo Lestari was officially registered as a private limited company.
Sinar Mulia Plasindo Lestari started entering international market exporting to South East Asia, USA, Europe, and South America as it's strategy of market differentiation. At the same time, local market share was gaining significantly.
With PP woven bag and leno bag as core product, Sinar Mulia Plasindo Lestari become a dominant player in Indonesia. Other new related products were developed and produced as business strategy.
Our Commitments :
Making the company a place to challenge ourselves to grow as a person as well as a team.
Quality and Improvement is expected in everything we routinely do.
Delivering quality products and services valued by customers.
Building personal relationship with our customers more than just doing business.
Operational excellence as a foundation to match superior quality with affordable price.
Maintain positive financial performance to sustain company growth.